Michael Mothner is the Founder and CEO of Wpromote, one of the fastest-growing search engine marketing firms in the country. As a thought leader in the online community, he is a frequent contributor on subjects such as digital marketing and entrepreneurship. Mike has been a columnist for Inc. magazine and has been featured on MSNBC, Fox News, The New York Times, and the Wall Street Journal, among other prominent publications. He was also named one of Inc.’s “30 Under 30 to Watch.”
Here’s a glimpse of what you’ll learn:
- How Mike Mothner founded and grew Wpromote
- The importance of data measurement and attribution
- Wpromote’s transactions and acquisition criteria
- Mike shares how he leveraged equity partners to complete profitable transactions
- The benefits of utilizing debt to accelerate transaction returns
In this episode…
Are you looking to achieve fast yet long-term growth? How can you maximize the value of every transaction?
Mike Mothner started his own digital marketing agency, Wpromote, over two decades ago in his college dorm room. He has since transformed it into a respected international company, all through strategic transactions and acquisitions. Now he explains exactly how he did it.
Todd Taskey sits down with Mike Mothner, Founder and CEO of Wpromote, to discuss how to optimize transactions to grow your company. He shares Wpromote’s transactions and acquisition criteria, how he leveraged equity partners to complete profitable transactions, and the benefits of using debt to accelerate transaction returns.
Resources Mentioned in this episode
Sponsor for this episode…
This episode is brought to you by Teamshares, a FinTech firm that helps employees in small businesses earn equity.
Through education, good governance, and digital products, their mission is to help small businesses become employee-owned and generate wealth for every hard working American.
Teamshares has an expert team with decades of experience in accounting, company acquisitions, education, employee ownership, operations, software, and service design.
To learn more, visit www.teamshares.com or email them at hello@teamshares.com.
This episode is brought to you by Potomac Business Capital, where we help businesses in the lower middle market maximize their value.
By putting a unique twist on the typical banking process, we create satisfied, wealthy clients who make an impact on the world.
Over the past 15 years, we have perfected our strategies for M&A advising and exit planning to guide clients through everything — from pre-deal planning to closing.
To learn more, visit potomacbusinesscapital.com or email todd@potomacbusinesscapital.com.
