Chad Dudley is the CEO of cj Advertising, a full-service marketing agency for personal injury law firms. He is also the Founding Partner of Dudley DeBosier Injury Lawyers, a prominent personal injury law firm. With decades of experience in legal marketing, Chad has consulted with over 200 law firms across the US.
Here’s a glimpse of what you’ll learn:
- [3:09] How Chad Dudley’s experience in law led him to build databases and transition into consulting law firms
- [7:55] Chad talks about how cj Advertising evolved into a strategic partner offering operational guidance
- [11:20] How leadership was critical to selling cj Advertising
- [19:51] The importance of trust, relationships, and team alignment when choosing a buyer and structuring a deal
- [27:00] Lessons from the transaction process at cj Advertising
In this episode…
What does it take to grow a professional services business beyond its core offering? When the time comes, how do you know it’s the right moment to sell?
Chad Dudley, CEO of cj Advertising and Founding Partner of Dudley DeBosier Injury Lawyers, discusses scaling a law firm and marketing agency simultaneously. With host Todd Taskey, Chad shares how consulting led to acquiring cj Advertising, why a holistic growth approach transformed client results, and how trust and team alignment shaped a successful exit.
Resources mentioned in this episode:
- Todd Taskey on LinkedIn
- Tower Partners
- Chad Dudley on LinkedIn
- cj Advertising
- Dudley DeBosier Injury Lawyers
Sponsor for this episode…
This episode is brought to you by Tower Partners, a private investment bank and advisory firm providing premier service to the lower middle market.
We are a national firm with a global reach, supporting clients throughout the United States with headquarters in Columbia, MD, and an office in New York, NY.
Our team of industry veterans has advised sell-side and buy-side engagements with over $20+ billion in value for entrepreneurs, family-run businesses, and financial sponsors.
To connect with Tower Partners, visit https://www.towerpartners.com/ or email info@towerpartners.com.
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