Matt Sunshine is the Managing Partner of The Center for Sales Strategy, a sales performance consulting company helping B2B organizations attract, retain, and develop the highest performing salespeople. Matt developed and launched the company’s inbound marketing division, LeadG2, which helps businesses establish thought leadership and lower lead costs. He’s also a writer, speaker, and moderator who offers lead generation, inbound marketing, and sales processes expertise.
Here’s a glimpse of what you’ll learn:
- Matt Sunshine talks about The Center for Sales Strategy’s successful transaction
- What skillsets does Matt look for in a partner?
- How to introduce change to your team
- The importance of gaining clarity on why you want to enter into a transaction
In this episode…
What goes into private equity transactions? How can you prepare for the transaction process and ensure future growth?
Managing Partner of The Center for Sales Strategy, Matt Sunshine, talks about the most memorable and surprising aspects of his company’s recent transaction. With host Todd Taskey, he describes his vision for growth in detail, how he found the right private equity partner, and his advice for those considering a transaction.
Resources Mentioned in this episode
- Matt Sunshine on LinkedIn
- The Center for Sales Strategy
- Todd Taskey on LinkedIn
- Potomac Business Capital
Sponsor for this episode…
This episode is brought to you by Potomac Business Capital, where we help businesses in the lower middle market maximize their value.
By putting a unique twist on the typical banking process, we create satisfied, wealthy clients who make an impact on the world.
Over the past 15 years, we have perfected our strategies for M&A advising and exit planning to guide clients through everything — from pre-deal planning to closing.
To learn more, visit potomacbusinesscapital.com or email todd@potomacbusinesscapital.com.
